Over a weekend that many celebrate as the unofficial start of summer, brands and artists remind us that Memorial Day is meant to be a day of remembrance.
Brave men and women sacrificing their lives for freedom has been an American tradition since the Revolutionary War. Many brands and publishers take this to heart on Memorial Day, turning their campaigns towards gestures of appreciation for those who have served. Some of the great artists in American history have created content for recruitment and to rally morale on the homefront; here are six examples of content that salute the troops.
WWE’s Annual Tribute to the Troops
Every year, the venerable sports entertainment monolith World Wrestling Entertainment puts on a show to thank the troops for their service. The link above shows how serious the WWE is about honoring the troops and the inclusion of Howie Mandel in the program surely has several vets wondering if it was all worth it.
Budweiser Soldier Tribute
This Budweiser commercial could reduce even the most anti-war Bernie Bro to tears. It doesn’t matter what you believe. As Americans, we’re all emotionally vulnerable to the slow clap.
The New Avengers: Spirit of America
DC Comics Wants You to Buy War Bonds
Will Eisner Was Always Dope
Speaking of comics, Will Eisner, the literal inventor of modern comics and graphic novels, did his service to his country by integrating comics into Army training during WWII. He also helped establish the Army publication PS featuring a character he created named Joe Dope from the 1950s to the 1970s.
Coca Cola Reunites Vietnam POWs
Of all the vets in US history, Vietnam vets don’t seem to get their due often enough. Coca Cola changed that with this content marketing campaign in 2014.